Agentic AI AGENCY
AI agents that cut manual work
We build agentic AI systems that take large, complex workflows and deliver them in a fraction of the time. Humans make the judgement calls, but AI agents handle the volume.
Section
What is an AI agent?
An AI agent is software that works through a defined task step by step, using a large language model for the parts that need language or reasoning. Give it a clear job and the inputs, and it does the task the way a trained person would, then hands the output back for review.
Where agents pay off
Agents earn their place on big, repetitive jobs: converting hundreds of pages, reformatting content, pulling scattered data into a template. Work that would cost a person days, an agent does in minutes, at steady quality.
Why our approach works
We don't hand an agent the whole job and hope. We break the task into small steps, let AI do the parts it's reliably good at, and keep a person on the steps that need judgement. That's what makes the output good enough to ship.
When to use AI, and when not to
Every agent starts with one decision: which parts of a job to automate, and which to leave with a person. We map that split per task before building anything, because getting it wrong is how automation makes more work than it saves.
| Marketing task | What AI handles | What people lead |
|---|---|---|
| Content production | First drafts, variations and reformatting at volume | The angle, brand voice and the final edit |
| Research | Expanding and clustering thousands of keywords and prompts | Choosing what's genuinely worth targeting |
| Technical audits | Crawling, grouping and flagging issues across large sites | Prioritising fixes by business impact |
| Data & tagging | Converting and structuring hundreds of items to a set format | The rules, and spot-checks on the output |
| Reporting | Pulling, structuring and summarising the numbers | Reading the story and calling the next move |
| Outreach & digital PR | Finding and qualifying prospects, drafting first contact | The relationship and the pitch |
What we build for clients
Every agent we build targets a specific, repetitive job that is slowing a team down. A few we have built or build often:
Web development agents
Convert content into styled code that slots straight into your website. For example, optimised, formatted, on-brand HTML, ready to paste straight into Shopify. What took an editor hours per page now takes minutes, and every page comes out consistent.
Content production agents
Our page creator runs a chain of steps, research, structure, drafting and formatting, to produce a full content draft far faster than writing from scratch, with our team reviewing at each checkpoint.
Data processing agents
Agents that pull data from scattered or messy sources, clean it, and drop it into the format your reporting or CMS needs, without the copy-paste.
Workflow automation
We map a manual workflow, find the steps AI can own, and stitch them into a system with people at the points that need a human call.
Research and analysis agents
Agents that gather and structure information at scale, so your team starts from a finished brief instead of a blank page.
Why Buried
Why businesses choose Buried for AI agents
No fluff, no vanity metrics, just senior specialists focused on measurable growth.
- Automation with humans always in the loop
- SEO and GEO under one roof
- We measure real results, not vanity metrics
- Senior specialists on every account
- Clear communication, no jargon
- Elite expertise, without the big-agency price
Client result
An agent that let Pinter publish at scale
Pinter needed optimised content across a large catalogue, quickly. Hand-building each page to our template would have taken the team weeks it did not have.
increase in AI citations after the GEO rollout
increase in non-brand organic traffic
How the agent worked
We built an agent that takes finished content from our tool and outputs clean, approved-template HTML, ready to paste into Shopify. It cut build time per page from hours to minutes and kept every page consistent. That let us roll out optimised content in four weeks instead of months. The results followed: non-brand organic traffic grew 3x and AI citations 4x.
What our clients say
Will has driven our performance and growth marketing success for over five years. He led our acquisition team at Buymie and stayed central after our acquisition by Dunnes Stores in 2023, helping us build and scale an in-house team with strong foundations across performance, growth and organic search.
Our method
How we build an agent
We break the job into steps and mark which need judgement and which are mechanical. That map decides what the agent does and where a person stays in control.
We hand the model small, well-defined chunks it can do reliably: converting a page, structuring a dataset, drafting to a brief, rather than the whole job at once.
We put review points where they matter, so your team approves before work moves forward. The agent speeds the job; your people hold the standard.
We run the agent on real tasks and compare its output to what your team would produce, then tighten the prompts and rules until it holds up.
We put the agent into your workflow and track the time saved and the quality held, so the efficiency is real and you can see it.
Speak to the team building these agents
Buried builds its own agents in-house: the same tools we sell to clients run our own content and reporting. Founder Will Tombs, an award-winning growth marketer with more than 12 years in industry, leads the work, so you are talking to the people who actually build the systems.
Founded by award-winning performance marketers
Put AI to work where it actually pays off
We will find the job that is eating your team's time and build the agent that takes it off their plate. Less manual work, more output, the same quality.
Book a callOther services
SEO (Search Engine Optimisation)
Build the foundation for sustainable search performance and long-term traffic growth through content and technical SEO.
SEO agency services →AI searchGEO (Generative Engine Optimisation)
Position your brand for visibility in AI-driven search through content that represents your expertise and relevance.
GEO agency services →AuthorityDigital PR
Digital PR campaigns that build real authority, earn trusted coverage and accelerate organic growth across search and AI.
Digital PR services →Off-pageLink Building
Strategic link building designed to build authority, improve rankings and drive long-term organic growth.
Link building services →InsightAnalytics
Identify where your biggest opportunities lie, so you can make confident, informed decisions that drive measurable growth.
Analytics services →DirectionStrategy
Combine market insights, competitor analysis and performance data into a strategy built around your business goals.
Strategy services →FAQ
AI agent FAQs
What is an AI agent?
An AI agent is software that completes a defined task step by step, using a large language model for the parts that need language or reasoning. You give it a clear job and the inputs; it works through the task and hands back the output for review.
Will an agent replace my team?
No. We build agents to take repetitive, high-volume work off your team so their time goes on judgement, strategy and quality. People stay in control of the important decisions.
What tasks are a good fit for an agent?
Big, repetitive jobs with clear rules: converting or reformatting content, structuring data, drafting to a template, tagging at scale. If a task costs a person hours of mechanical work, it is usually a candidate.
What should you not automate?
End-to-end decisions, strategy, brand judgement, and anything where a wrong call is expensive. We keep people on those and use AI for the volume around them.
How do you keep the quality high?
We break the task into small steps the model can do reliably, add review points where a person signs off, and test the agent against real work before it goes live.
Can you build an agent into our existing tools?
Yes. We map your current workflow and build the agent into it, whether that is your CMS, Shopify, a reporting stack or a spreadsheet process.
How long does it take to build an agent?
A focused agent for a single task can be built and tested in weeks. More involved workflows take longer, and we scope the time and the expected saving before we start.