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Case studies

Real-world case studies showing how Buried turns SEO and AI-driven search visibility into measurable business growth.

Enterprise ecommerce fashion brand

Dunnes Stores were migrating to a new ecommerce platform, presenting an opportunity to optimise the site structure during changeover. We identified content and technical opportunities to unlock non-brand traffic growth post-launch.

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Shopify ecommerce fashion brand (international)

We partnered with Oliver Brown to optimise their website content and site structure. Our focus was on protecting traffic during a Shopify redesign and driving post-launch growth in organic search traffic in UK & US.

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International hotel chain

We worked with Yotel to support their international expansion into the US. Our focus was on planning site architecture, localised content, and an internationalisation strategy to drive growth in key cities.

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Shopify homebrewing brand (International)

We partnered with Pinter to strengthen their AI search visibility across the US and UK market. Our focus was on improving how AI platforms understood Pinter's category positioning and driving more citations and brand mentions across ChatGPT, Gemini, and Google AI Overviews for home brewing queries.

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Niche Shopify ecommerce brand

We helped Atomic Cubes become the leading global supplier of niche Tungsten metal products. Our focus was planning category and information content and positioning the brand as leading experts in the industry.

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GEO Lead-gen for B2B disruptor

In just four months, we took this disruptive B2B brand from zero visibility to top 3 in their industry. By integrating SEO and GEO, we successfully outpaced legacy giants in their industry.

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Charity SEO Strategy

We defined a comprehensive SEO and content strategy for Working Well Trust, architecting a localized digital framework that tripled organic traffic and established them as a leading authority for employment support services.

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