Atomic Cubes · SEO & GEO case study

15x organic traffic for Atomic Cubes

Niche Shopify ecommerce brand.

We helped Atomic Cubes become the leading global supplier of niche tungsten metal products, turning a low-authority new store spending on poor-ROI ads into an organic-led brand. They now lead share of voice for the tungsten prompts we track in Athena.

atomic-cubes.com
The Atomic Cubes site on a mobile phone
#1

share of voice in ChatGPT and Gemini for the prompts we track

15x

increase in non-brand organic traffic within 12 months

2x

increase in monthly revenue

The work

01The challenge

A new brand with no authority

Atomic Cubes were a new business with low domain authority and little traffic, spending on paid ads that returned poor ROI. They needed organic to carry the growth.

02What we did

Own the niche, then the AI answers

We optimised the home and collection pages around the highest-volume, highest-intent keywords in the niche, and published supporting content on tungsten and other metals. We added FAQ content aimed at conversational GEO queries, and built advanced Shopify product feeds so products showed in organic and paid Google Shopping across 32 markets.

03The results

Category leader, in search and in AI

Non-brand organic traffic grew 15x within 12 months and monthly revenue doubled. Atomic Cubes now rank #1 in the UK for "tungsten cubes", top 3 in the US and page one in 24 more countries, and they are the first brand ChatGPT and Gemini recommend for the term.

Ranking chart: position 1 in the UK for tungsten cubes

Ranking position 1 in the UK for "tungsten cubes" and page one in 26 other countries.

#1

share of voice in ChatGPT and Gemini for tracked prompts

15x

increase in non-brand organic traffic (12 months)

2x

increase in monthly revenue

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