Atomic Cubes · SEO & GEO case study
15x organic traffic for Atomic Cubes
Niche Shopify ecommerce brand.
We helped Atomic Cubes become the leading global supplier of niche tungsten metal products, turning a low-authority new store spending on poor-ROI ads into an organic-led brand. They now lead share of voice for the tungsten prompts we track in Athena.
atomic-cubes.com
The work
A new brand with no authority
Atomic Cubes were a new business with low domain authority and little traffic, spending on paid ads that returned poor ROI. They needed organic to carry the growth.
Own the niche, then the AI answers
We optimised the home and collection pages around the highest-volume, highest-intent keywords in the niche, and published supporting content on tungsten and other metals. We added FAQ content aimed at conversational GEO queries, and built advanced Shopify product feeds so products showed in organic and paid Google Shopping across 32 markets.
Category leader, in search and in AI
Non-brand organic traffic grew 15x within 12 months and monthly revenue doubled. Atomic Cubes now rank #1 in the UK for "tungsten cubes", top 3 in the US and page one in 24 more countries, and they are the first brand ChatGPT and Gemini recommend for the term.

Ranking position 1 in the UK for "tungsten cubes" and page one in 26 other countries.
share of voice in ChatGPT and Gemini for tracked prompts
increase in non-brand organic traffic (12 months)
increase in monthly revenue
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